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Using the /proposal Command

Generate multi-section proposals from discovery context

Updated yesterday

The /proposal slash command generates comprehensive sales proposals from discovery context, creating professional multi-section documents ready for customization.

How It Works

  1. Type /proposal in the chat input

  2. Provide context - Use chat history from discovery or paste notes

  3. Review the proposal - Get a complete document structure

  4. Customize and refine - Ask for adjustments to specific sections

What Gets Generated

Section

What You Get

Executive Summary

High-level overview of the opportunity

Current State

Their challenges and pain points today

Desired State

The outcomes they want to achieve

Solution Overview

How your solution addresses their needs

Investment Summary

Pricing structure and ROI framework

Action Plan

Implementation timeline and next steps

About Us

Company background and credentials

Social Proof

Relevant case studies and references

Example Workflows

Post-Discovery Proposal

After a discovery conversation, type:

/proposal  Create a proposal based on our discovery conversation above

The AI uses the chat history to:

  • Extract identified pain points

  • Match your solution to their needs

  • Structure investment around their priorities

  • Suggest relevant case studies

From Meeting Notes

/proposal  Here's what we learned from the discovery call: - Current CRM: Salesforce (frustrated with complexity) - Pain points: Reporting takes 3 hours/week, reps don't update - Budget: $50K annually - Timeline: Need solution by Q2 - Decision makers: VP Sales, CRO

Generates a tailored proposal addressing each point.

Renewal Proposal

/proposal  Renewal proposal for Acme Corp - they've been a customer for 2 years Current plan: Professional tier, 50 seats Expansion interest: Adding 25 seats, upgrading to Enterprise for API access QBR notes: 40% increase in pipeline, want better analytics

Creates:

  • Value delivered summary

  • Expansion benefits

  • New pricing structure

  • Continued success roadmap

Expansion Proposal

/proposal  Upsell proposal for @Acme Corp Deal They want to add the analytics module after seeing our new features

Using CRM context and your notes to craft a targeted expansion offer.

Best Practices

  1. Complete discovery first - Better inputs create better proposals

  2. Include specific numbers - Budget, timeline, team size

  3. Mention stakeholders - Know who will read the proposal

  4. Reference pain points - Make sure they're well-documented

  5. Add competitive context - If they're comparing vendors

Customizing the Output

After generating, ask follow-ups like:

  • "Make the executive summary more concise"

  • "Add a section comparing us to [competitor]"

  • "Reframe the pricing as cost savings over 3 years"

  • "Add more technical detail to the solution section"

  • "Include implementation milestones"

Tips for Better Results

  • Use after /meeting-notes for discovery calls

  • Reference your company's playbooks for consistent messaging

  • Include industry vertical for relevant case studies

  • Specify proposal length if you need brief vs. comprehensive

  • Ask for different formats (one-pager, detailed, executive summary only)

Use Cases by Role

Role

Best Use

SDR/BDR

Create initial outreach proposals for qualified leads

AE

Generate full proposals after discovery and demos

CSM

Build renewal and expansion proposals

Sales Manager

Review and coach on proposal quality

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